Facebook / Instagram Ads + CRM
Most clinic owners run ads and only see spend and clicks, not how many real customers came in or how much money came back. The APSX marketing campaigns page puts Facebook and Instagram ad data next to your customers and receipts, so each campaign's ROAS comes from real revenue — and LINE / SMS / Email broadcasts live on the same page.
- Know which campaigns bring real paying customers
- No need to switch to Facebook Ads Manager for numbers
- See whether your budget goes to Facebook or Instagram
- Send data back to Meta in line with PDPA
What Facebook / Instagram Ads + CRM does
Ads Manager inside the system
Campaigns → ad sets → ads with creatives, spend, clicks, CTR/CPC, cost per result and a daily chart for any date range.
Facebook / Instagram split
Spend, impressions and conversations by placement, with the Instagram profile linked to your Page.
CRM results + ROAS
Customers from each campaign, how many paid, revenue from real receipts and ROAS per campaign.
Know which ad they messaged from
When customers tap an ad and message on Messenger / Instagram the campaign is recorded automatically; UTM links count too.
Conversion API + consent
Send purchases and appointments back to Meta only for consenting customers, with a delivery summary and consent count.
AI comment replies (BETA)
A short public reply plus full details by private message; complaints are handed to staff.
How it works
- 1
Connect Facebook in Integrations and choose your Page and ad account
- 2
Open the marketing campaigns page, pick a date range and drill into each campaign
- 3
Customers who messaged from ads and paid appear in CRM results with ROAS
- 4
The permission checklist shows what each feature is missing, with one-click fixes
Frequently asked questions
Do I need a Facebook ad account?
Yes. Connect Facebook in Integrations with an account that can view that ad account.
How is ROAS calculated?
Receipt revenue from customers the campaign brought within the selected dates, divided by the campaign's ad spend. Each customer counts toward the first campaign that brought them.
Do AI comment replies work right away?
Meta must approve the Page's comment read/reply permissions first. The built-in checklist shows what's missing, and you choose whether AI replies on its own or staff send.
Is customer data sent to Facebook?
Only for customers who consented to ad use, and only as one-way hashed values as Meta requires.